SIMDI × MONIN — H1 2026

The full picture

All numbers from SIMDI CRM, 16 May 2026. YTD = 1 Jan – 12 May, like-for-like both years.
+24%
Bottles YTD
43,579 → 53,981
+24%
Customers YTD
231 → 286
+4.5%
Active SKUs YTD
89 → 93
+3.4%
Resorts buying YTD
118 → 122

Resort vs Domestic — YTD 2026 vs YTD 2025

1 Jan – 12 May both years.
Resort
2025 YTD bottles35,689
2026 YTD bottles44,279
Bottles YoY+24.1%
Customers YoY+3.4% (118 → 122)
Active SKUs YoY+9.3% (75 → 82)
Domestic
2025 YTD bottles7,890
2026 YTD bottles9,702
Bottles YoY+23.0%
Customers YoY+40.2% (117 → 164)
Active SKUs YoY+4.7% (86 → 90)

Monthly sell-out

2025 actual vs 2026 actual (Jan–Apr) + May projected + Jun–Dec forecast. FY 2026 pacing toward ~162,000.

Top 20 SKUs — 2026 YTD vs 2025 YTD

Bars sized by toggle. Hover for format + both years.

All MONIN SKUs — full list

Sortable + searchable. Click any column header to sort. Type in the search box to filter.

Range mix — 2026 YTD

Syrup the engine. Purée the backbone.

Range YoY % — 2026 vs 2025

Syrup ahead, Powder strongest growth, Sauce/Cordial declining.

Channel detail — YTD 2026 vs YTD 2025 by CRM segment

Hover for YoY %.

Top 15 HoReCa accounts — 2026 YTD vs 2025 YTD

Hover for YoY %.

PET — additive, not substitution

Of 58 accounts buying both formats: 700ml glass went UP +12%, PET added on top.

The bridge plan — orders, sell-out, warehouse stock

128k orders May–Dec = JBP plan (181,844). 90-day ETA.

Stock state by SKU — top 20

Warehouse today + in-transit on PO 26/00034.

The Maldives cash cycle — ~207 days

Why we need 120-day terms from landed date.